Creative Connectivity - the site for eHealth, telematics and wireless

CES, Covid and Product Design

Without CES, who will say your idea’s rubbish?

Last year’s Consumer Electronics Show in Las Vegas was the last big technology event to take place before Covid hit.  The following month, the Mobile World Congress in Barcelona was cancelled, heralding in a year in which the traditional platforms for product announcements disappeared.  That hasn’t stopped new products appearing, not will it; the design lead times for phones and TVs are at least two to three years, so even next Christmas’ products will have started off before Covid.  The design departments for major high-tech companies are a bit like supertankers – they’re difficult to stop or change direction.  Where the absence of exhibitions may be more keenly felt is within smaller companies and startups, who typically use these events to gauge interest in their products and visions.

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January 18th, 2021 | Published in Usability & Design

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About Creative Connectivity

Creative Connectivity is Nick Hunn's blog on aspects and applications of wireless connectivity. Having worked with wireless for over twenty years I've seen the best and worst of it and despair at how little of its potential is exploited.

I hope that's about to change, as the demands of healthcare, energy and transport apply pressure to use wireless more intelligently for consumer health devices, smart metering and telematics. These are my views on the subject - please let me know yours.

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